The Final Logo

                                                                THE FINAL LOGO

The reason why I have decided to change the logo is because I later found out that the name of the company had already been taken by an established media company that is located in the Sweden. To overcome this I decided to change the name of the company to Little 2 Big Productions. I came up with the idea based on our group and how we can take a small idea and change it into something BIG.

The type face that I have used a San Serif simple typeface to create legibility and impact, Called Calibri. The word “Little” is thinner and lighter than the word “ 2 Big” to emphasize the range of production skills and size - from small to large scale film productions.

Graphic: I have used a DNA graphic devise which underlines the building blocks of life.  DNA is the key element to everyone’s uniqueness.  It is the smallest, littlest element of a person, to make a big person. It also reflects the tiny detail the production company go to produce quality productions.

At the centre of the DNA the blue colour creates a subliminal graphic eye.

Colour: The colour scheme reflects the colour spectrum/waves that are used to create pixels  which creates imagery for digital media.